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Viral Videos Now Prime-Time TV
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Viral Videos Now Prime-Time TV
- by Jim Edwards
Copyright Jim Edwards - All Rights reserved
http://www.WebsiteVideoSecrets.com
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I flipped on VH1 yesterday and sat enthralled as a rap
artist with colorful language skills hosted "Web Junk 20"
where they played 20 videos plucked from the web and
played them on cable TV.
Last night I saw that Bravo Channel now airs a show
called "Outrageous and Contagious
Viral Videos" in the afternoon and evening.
The show features videos found online, focusing on
funny, creative and "blooper" style
content (though they skipped the foul-mouthed rap star).
Though most of the viral videos currently getting air
time on TV get ooh's, aah's and laughter, the fact that "viral
videos" are now a part of everyday reality has serious
business implications.
For those of you without a teenager or that one
"special" friend who always sends the
latest joke or video every time you open your in-box,
let me bring you up to speed.
A "viral video" is a video played from a web page or as
a file on your computer. It goes "viral" because one
person sees it and passes it on to
more people, who in turn pass it
on to their contacts (like a cold virus).
This social interaction is the gas in the video's tank
to help it drive around the web, sometimes getting millions
of views all over the world.
Now, once we get beyond the
"jackass" stunts, bloopers, and
giggles, the principles that drive viral videos can help
generate serious traffic to business websites.
These videos go viral in a general market because they
play to interests and emotions we all share, including: laughter,
horror, lust, and sadness. In the absence of any other
common factors, we, as humans, all love to laugh,
etc.
In business, we've learned that niche markets make it
much easier to sell a product or
service because we can group people based on profession,
physical characteristics, and interests.
For example, a dental supply salesman knows to target
dentists and hygienists, and would not bother calling on a
craft store.
On the web, a dog trainer knows they should target dog
lovers, and if they're really smart, they target owners of
a specific breed of dog.
Anyone who sells anything to anyone online can harness the
power of viral videos to get traffic to their website
simply by targeting their videos at a specific audience and
appealing to the same emotions that encourage
people to pass along other viral videos.
Humor
Put a smile on people's faces, make them laugh, give
them a moment's break from a hectic day and they'll love you for
it (and want to share it with their friends).
Who says you can't make a "how to" video for your
customers wearing a chicken suit!
Short and Sweet
The best videos that keep people's attention last under 6
minutes. When starting out, try to keep your videos under
2 minutes, especially if they contain mostly "commercial"
content.
"Ask To Pass"
Sometimes a simple sentence of "Hey, if you like this
video, feel free to pass it along to a friend" at the end of your
video will start the viral effect rolling.
Go Where The Viewers Go
Once you've distributed your video to your existing
customers and asked them to share it, put your videos out
where new people can see them.
Start with: http://Video.Google.com,
iFilm.com, and
YouTube.com and then keep
your eyes open for new places to post your videos to attract
new viewers.
Jim Edwards is a syndicated newspaper columnist and the co-creator of an amazing course that will teach you step-by-step and click-by-click how to get your own money-making videos posted online...
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"Finally! A Quick and Easy Way For YOU
To Painlessly Create, Post and PROFIT
From Your Own Money-Making Online Videos... Without Being a Computer Geek or Paying Outrageous Fees To A Webmaster!"
http://www.WebsiteVideoSecrets.com
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